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Lawyer Website Marketing was the topic at the monthly Small Firms, Big Success luncheon on April 8. The class, geared specifically toward lawyers, was taught by FindLaw Regional Manager Dustin W. Ruge. Although FindLaw hosts websites for lawyers, it wasn’t just one big sales pitch.  Ruge did say it is possible to start your website […]

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When getting started, the title of this post is probably the most important question to answer before launching a time-consuming endeavor like writing a blog. So, the first thing you need to do is determine who your reader is and why they would care about what you have to say. Just because you think it […]

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In the last post we crossed the threshold, which means we have finally committed to “the journey.”  Now we face certain obstacles, remember Homer’s “Odyssey”– or maybe you’re thinking of the more current rendition of it,  “O Brother, Where Art Thou?” So – away we go!  Let’s look at some of our “tests” first.  Unlike […]

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On your mark, get set … WHAT you’re not going to venture onward with the rest of us?  It’s not like Colorado lawyers are at the forefront of the social media adoption wave, because we’re not.  Other states and state bars are way ahead of us – like Florida lawyers, and the Florida and Texas […]

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Come on Barb – Supernatural Aid ? I know, I’ll go to any lengths to get people’s attention!  I was thinking that, once my biz page got the requisite 30 “likes,” meaning I achieved my “EdgeRank” minimum (see the definition here), and I have access to “insights about my activity,” well, I thought it sounded rather […]

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You can use Google Alerts to monitor anything on the Web. And did I mention it’s free? It takes less than a minute to set one up, and you can use them to find out what’s being said about you, your client (or prospective client), an issue relevant to your practice (such as product recalls), […]

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Now that you’ve got most of the static pages of your WordPress website created (like your home page, attorney bio page, and practice areas page), you can start working on your Web 2.0 pages—those pages that you update regularly, helping your search engine optimization and moving you to the top of Google’s search rankings. In […]

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Here’s the awful truth about most blogs: only about one in 100 readers will comment on a blog post.  Click here to see the full article from Problogger, which is designed, as far as I can tell, to keep bloggers from getting really depressed.  People have lots of different ideas about what a blog is […]

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 Ahem . . . .  It has come to my attention that some of you may be a little too eager to run through all Matt Willson’s videos on Vimeo and then say, “OK guys . . .  where’s the rest of it?” “I want it now!”   Patience, grasshopper, this is not the Pitbull and […]

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This is a response to the comment last week by Jason about Bluehost, the WordPress recommended hosting site. His comment, to Want a Website for $200 or Less? Follow Solo in Colo’s WordPress Website Project, was: Great project. When you get to your “hosting” section, could you address the copyright protection of content? Specifically, below is […]

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